The Base Plus package is designed for dealers who want to grow both sales volume and gross profit while maintaining an active role in their online presence. This package is ideal for those who want to stay competitive in the digital marketplace while protecting margins and maximizing efficiency per order.
Dealers using Base+ work closely with our Dealer Strategy team to leverage marketing promotions, optimize pricing, and make the most of available resources to increase profitability.
Standard Features
No matter which package you have, all SimplePart-enrolled dealers receive:
Up-to-date OEM searchable online catalog – Ensure customers see accurate, timely product information.
In-house support – Our team is ready to help with site setup, strategy, and troubleshooting.
Brand-compliant, mobile-optimized website – SimplePart sites are designed for mobile devices to make shopping easy for your customers.
Web-based Control Panel with 300+ real-time reports – Track sales, cart conversion, and marketing performance.
Secure eCommerce with fraud protection and SSL checkout – PCI-certified, ensuring safe transactions without storing payment card information.
Key benefits of Base Plus
Targeted advertising with moderate budget
Base+ includes Search Engine Marketing (SEM) on Google and Bing. Our SEM experts manage paid text and shopping ads, including Product Listing Ads (PLA) with automatic pricing updates, tailored product listings, and landing pages optimized for your customers’ searches. This helps your dealership gain local visibility without overextending your budget.One-on-one performance coaching
Within the first 120 days after launch, you’ll have a personalized dealer strategy session with an expert strategist. Your session will focus on your unique business goals and outline actionable steps to grow your online parts business efficiently.Track results and ROI
The Base+ package provides a robust online presence while keeping advertising spend moderate. On the SimplePart Control Panel, you can monitor the Return on Ad Spend (ROAS) report to see exactly how much revenue is generated for each advertising dollar spent.
Base+ balances marketing support with practical operational focus, making it easier for dealers to handle order fulfillment, optimize pricing, and track performance—all while growing their online sales.
Optional features
SimplePart also offers optional tools to customize your eCommerce experience:
Camera App – Take and upload high-quality photos of parts to improve online conversion rates.
Wholesale Module – Real-time, discounted pricing for specific customers, simplifying wholesale management.
Product Questions Module – Enable customers to ask questions directly about products, helping drive purchase decisions.
To see which package aligns best with your goals and request a demo, contact our Sales team. Unlock the full potential of your online parts business today!
Need help?
Our in-house Client Services team is available Monday-Friday, 8 a.m. to 8 p.m. EST to help you with any questions or issues. You can reach us in the following ways:
👉 Submit a request through this support form
📞 Call us at 1 (888) 843-0425
📧 Email us at support@simplepart.com
We’re ready to help you get the most out of your SimplePart experience!