Using coupons on your SimplePart website

Coupons are a great way to drive traffic, increase order volume, and encourage repeat customers. You can create, activate, and manage coupons right from your Control Panel.

Types of coupons

Product coupon

Product coupons apply to specific products or groups of products.

• Force-applied: They don’t require any input from the customer — discounts are automatically applied.

• Flexible targeting: You can apply them to one, many, or all products in your catalog.

• Exclusions: Certain products (like ECUs or catalytic converters) can be excluded from discounts.

❗Note: Product coupons can only be created by the SimplePart Catalog Team at the Tier-1 level and will automatically apply to all participating dealer sites (Tier-3).

Shipping coupon

Shipping coupons apply at checkout and can:

• Offer free or discounted shipping

• Be force-applied or require a code at checkout

• Include minimum basket values or maximum discount limits
  Example: “Free Shipping on orders over $100 with code FREESHIP.”

Broad coupon

Broad coupons apply to the entire basket (excluding tax and shipping).

• Can apply to all parts, all accessories, or specific product categories

• Can be set as force-applied or code-based
  Example: “$15 off carts over $100 with code 15OFF.”

How coupons work in SimplePart

Product-level coupons

• Applied at the catalog level (Tier-1), then flow down to all associated dealer sites

• Must be created by the SimplePart Catalog Team

• Don’t support minimum order requirements or redemption limits

Basket-level coupons

• Created and managed by the individual dealer site (Tier-3)

• Can be force-applied or entered manually by customers

• May include minimum order amounts or redemption limits

• Can be set up by your team or by SimplePart on your behalf

Why activate coupons?

Coupons can significantly boost sales and customer engagement. Dealers who run promotions through SimplePart often see 3x–4x their normal order volume during campaign periods.

Running periodic promotions or emailing customers exclusive coupon codes helps:

• Attract new buyers

• Encourage repeat purchases

• Increase average order value

• Strengthen customer loyalty

How to create and activate a coupon

1. In your Control Panel, go to Settings → Coupons

2. Click Add New Coupon

3. Fill out the required fields:

   • Coupon Name: Internal name for your tracking

   • Type: Product, Shipping, or Broad

   • Discount Details: Flat amount or percentage

   • Code: The text customers will enter (if applicable)

   • Start and End Dates: Define the promotion window

   • Eligibility Rules: Minimum order total, applicable products, etc.

4. Click Save to activate the coupon

💡Tip: Always test your coupon by placing a mock order to ensure the discount applies as expected.

Tracking coupon performance

Once your coupon is active, you can monitor its success on the Reports page.

• Go to Reports → Orders & Sales → Coupon Performance

• Review total redemptions, total discount amount, and resulting revenue

• Use this data to adjust future promotions or identify what offers resonate most with your customers

You can also review how coupons perform by monitoring order activity after a promotion. Comparing order volume and total revenue before and after a coupon runs can help you understand its impact.

Need help?

Our in-house Client Services team is available Monday-Friday, 8 a.m. to 8 p.m. EST to help you with any questions or issues. You can reach us in the following ways:

👉 Submit a request through this support form

📞 Call us at 1 [phone]

📧 Email us at [e-mail]

We’re ready to help you get the most out of your SimplePart experience!